The Trace and The Lies from Tali Woodward
By Gregory Kielma
Tali Woodword and Bloomberg, Are they liars? You decide!

UPDATE: Editor of Michael Bloomberg’s The Trace Denies Bait-and-Switch in Less Lethal Gun Story
By
TTAG Contributor
November 7, 2023
By Lee Williams/Kielma Comment
Tali Woodward, Bob Woodward’s daughter and editor-in-chief of Michael Bloomberg’s anti-gun agitprop factory The Trace, says there’s a simple reason why her freelance reporter Ted Alcorn told a gun maker he was writing a story for Wired, which was later published by The Trace.
Says FFL Kielma, Tali, don’t you want to protect yourself and family from what’s inevitably coming? Are you so sure the government can protect your wealthy family?
Kielma continues, Tali, most of us are not rich or well-off Americans. We love this country and will stop all threats both foreign and domestic. The time is coming now very quickly and it’s going to be us “commoners” with firearms that are going to save you, and families when the going, is going, to get very difficult.
Last thought Tali says Kielma, please rethink your position. The current administration is corrupt, and the clock is ticking. Think hard Tali and God Bless America. Keep reading patriots!
“As frequently happens in journalism, Alcorn reported the story on a freelance assignment from one publication (Wired) and wound up publishing it another (The Trace),” Tali Woodward said in an email Monday. “We were very happy to take over the editing, fact-checking, and publication of the story.”
The Trace story, published last week, which was titled “Shoot, Don’t Kill” and examined less-than-lethal weapons from companies like Byrna Technologies, Inc., which use a CO2 cartridge to launch .68 caliber kinetic and tear gas projectiles.
The story quoted Byrna’s founder, president and chief executive officer, Bryan Ganz. However, Ganz told the Second Amendment Foundation’s Investigative Journalism Project that he had never even heard of the Trace until the story appeared Thursday morning.
“Originally, he (Alcorn) said it was supposed to be published in Wired magazine. But once we gave him the quotes, we had no control over where the article was published,” Ganz told SAF for a story published Monday.
However, Ganz confirmed Tuesday that he believed his comments would appear in Wired, not the Trace.
“All along it was supposed to be published in Wired. But later, he (Alcorn) couldn’t get it in Wired, and said he was going to look for somewhere else to publish, something called the Trace,” Ganz said. “I didn’t know what the Trace even was until it was published, and then I got a lot of people calling me asking how I could go to one of Bloomberg’s things. When I gave the interview, I did it thinking it would appear in Wired. I don’t know if it was a bait-and-switch. That may have been his intention. I have no idea. Ted (Alcorn) seems to be a reasonable guy, but there are some things in his background.”
According to his bio, Alcorn has worked for Everytown for Gun Safety and the New York City mayor’s office.
Takeaways
It makes much more sense that an anti-gun writer would tell a gun maker — even a maker of less-than-lethal guns — that the story would appear in a tech magazine like Wired, rather than on a website dedicated to total civilian disarmament.
Ganz’s bait-and-switch theory is much more believable, especially when you consider The Trace’s pedigree.
The Trace wants the public to believe it’s an actual newsroom. Its staff call themselves journalists rather than anti-gun activists who are paid by Michael Bloomberg to generate anti-gun propaganda.
While they frequently cite their independence from Bloomberg’s other anti-gun organizations, such as the Demanding Moms, Mayors Against Illegal Guns and Everytown for Gun Safety, The Trace and Everytown actually share the same president, John Feinblatt.
In her email, Woodward also complained that she wasn’t notified prior to publication of SAF’s story. However, there’s not a single phone number listed anywhere on her website.
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This story is part of the Second Amendment Foundation’s Investigative Journalism Project and is published here with their permission.